Check out Yahoo India Logo

I just noticed a new logo on Yahoo India home page. It seems that celebration for Independence Day(15th Aug) of India started on web arena also with global web portals getting as local touch as they can. Yahoo India has created a special logo showing tricolor of Indian flag and Gandhiji's charkha(चरखा) for that two o's of Yahoo.

Yahoo Going Regional in India

Yahoo! comes up with portals in seven different languages of India. You can check Yahoo now in Hindi, Gujarati, Punjabi, Kannada, Malayalam, Telugu, and Tamil.

Serving localized content in preferred language is the next big thing in the indian interent arena due to many different language usages in various different regions in our country.

Even MSN provides there portal services in Hindi, Tamil, Kannada, Tulugu and Malayalam.

So it seems that big companies want to increase there market share by providing services in any language and acquiring all kind of customers they can in India. Also it will help them to serve ad of regional advertisers to specific customers and to increase there revenue.