Wednesday, February 07, 2007

Yahoo Going Regional in India

Yahoo! comes up with portals in seven different languages of India. You can check Yahoo now in Hindi, Gujarati, Punjabi, Kannada, Malayalam, Telugu, and Tamil.

Serving localized content in preferred language is the next big thing in the indian interent arena due to many different language usages in various different regions in our country.

Even MSN provides there portal services in Hindi, Tamil, Kannada, Tulugu and Malayalam.

So it seems that big companies want to increase there market share by providing services in any language and acquiring all kind of customers they can in India. Also it will help them to serve ad of regional advertisers to specific customers and to increase there revenue.